Hospitality management is aim to manage hotels more efficiently and boost sales. The daily tasks of hotel management includes Property Management, satisfying your customers. Besides, simplifying online hotel booking, attracting more potential customers are the tasks too.
To ensure your hospitality management is smooth, you need to know hotel industry well first. Then you can offer a better experience for your customers.
So where to start? Here are 10 Hospitality management tips for you.
Hospitality Management Tips for all Hotels
1. Catch up with the latest hospitality trends
You cannot be the leader until you know your industry deeply. Keeping your eyes on the latest hospitality trends is not difficult, just add bookmark this page.
While you can tell where hospitality industry’s going, your management can be at the leading edge. After that you can attract more online booking to your hotels, and increase your business sales.
2. Use professional management system
As a hotel manager, you have to operate many daily tasks, from your staffs to customers. Fortunately, various management softwares give you solutions.
For example, you can use the One-Stop Business Management System ‘iMerchant by Passfeed’ to optimize each piece of management.
No doubt a professional management system can help you streamline everything. Not only your front desk, online booking, but housekeeping and property management. To boost your hotel sales, an easy-to-use system is always your best choice.
No matter what you want, iMerchant by Passfeed always offers powerful tools to help you simplify your operation.
3. Do branding and content marketing
The competition of hospitality industry is fierce. To break this situation, you’d better use some nice stories to build your brand.
While hotel guests had a fantastic experience, most of them will tell their friends, or share it online. Then why not use their real comments for content marketing? You can reach out, and enquire whether you can use their comments to do marketing or not. By doing so, do not forget to offer them some benefits in return to increase your repeat purchase rates.
Sure everyone want to refer to the real reviews from other guests. All the positive sounds from your guests are stronger than yours. The testimonials will be like the word-of-mouth marketing, no doubt it can drive more sales.
4. Offer ‘hotel booking now pay later’
Book now pay later is the new trend of payment gateways, especially for online hotel booking.
Hotels who offer ‘Hotel booking now pay later’ function have more profits. Most guests love this payment method, they mentioned that they can enjoy the hotels first.
With Paylater by Passfeed, your hotel can offer this function too. Paylater is seamless with various hotels, once guests book your hotel online, you can get paid upfront. But your customers do not need to pay immediately. Hotel guests can pay back later as installments.
Relevant Reading: Payment Method Tips: 8 ways to increase your business sales
5. Use your generation of leads
The revenue of your hotel is related to the generation of leads and customers experience.
Each lead means a chance to sell. Hotels can use retargeting tools to reach the leads you generated before. For example iMerchant by Passfeed also is one of useful hospitality management tips to let you have intelligent marketing tools. With those tools, you can know which guests have once visited your hotel website, and promote what they like via different online channels.
6. Make your hotel as a popular Instagram spot
While people staying at hotels, they love nothing but sharing amazing photos to their social media accounts.
To boost your sales, you’d better have some attractive spot to let guests take a great photo. Most hotel managers find a popular Instagram spot can drive many sales. Because nowadays people love selfie anytime.
No matter what hotels perform, you will find people taking about that online. Your guests will share their comments on social media, both good and poor. Also they will share their holiday photos , or ask questions online, so you need to reply them immediately.
Besides everything from your customers are actually nice promotional materials. Hence make sure you have hotel hashtag or season campaign for your guests to update new post.
8. Encourage repeat purchases
Even on the weekends, some people enjoy staycation. Nowadays a new trend shows that guests would like to extend their stays if they feel the hotel is wonderful. Even after the holidays, they may be back next time, so why not utilize this trend to increase repeat purchases.
To encourage repeat purchases and let them stay longer, you can give them some discounts, or let them book the hotel first and pay the fees later. In this regards, you can boost your sales too.
9. Ensure your communication is Smooth
Communication is the most important part of hospitality management. As a hotel manager, no doubt you need to avoid any miscommunication. Otherwise it will cause a ineffective team work or gain more pains.
To make sure your hospitality management is smooth, you need to help your team solve issues. An efficient communication can let you give instructions definitely and know your staffs better.
How to communicate with your staffs? 5 ways here:
- Face to face: communicate directly
- Billboard: Notice or announcement
- Instant Messaging: Remote communication
- Online platforms: Anonymous communication
- iMerchant by Passfeed: Simplify each operation steps of hotel management
10. Get helps from the experts like iMerchant by Passfeed
Once you are in charge of hospitality management, your responsibilities will be tough. If you have no job experience as a hotel manager, then you may not manage the hotels smoothly. As a result, your staffs would not like to listen to you. With their poor jobs, your hotel can not make your guests happy either.
No doubt a bad customer experience will lead a decrease of your online hotel booking. That’s why you need to find the experts to help you. The right one will help you ease the burden, make everything smoother.
iMerchant by Passfeed is an easy to use Hospitality Management System helps you boost sales. With powerful hotel management tools, you can get higher. All daily operations become easier.
Take your hotel sales to the next level
No doubt following these 10 hospitality management tips will take your hotel sales to the next level. But if you are new to the hotel industry, you can still learn the latest tips & trends here.
We are always here to help you improve your hotel management skills. With various tips, you will offer a better customer experience and simplify your daily operations to increase your sales too.